Learn unique ways to use video with difficult content to promote knowledge retention. See how we use various types of videos (inspired by MTV, Dr. Seuss, and others) with our field audience. Join the discussion on how to use engaging techniques to make the content stick with your employees/students.Learn unique ways to use video with difficult content to promote knowledge retention. See how we use various types of videos (inspired by MTV, Dr. Seuss, and others) with our field audience. Join the discussion on how to use engaging techniques to make the content stick with your employees/students.
Do you have a reluctant audience? Does your organization receive an overabundance of information via email? Have you sat through long, boring online training?
Videos, once thought to be a form of entertainment, are a valuable technique used to transform training from blah to wow. Elliot Masie has observed that learners are now watching much more than they are reading. Why? We think it is beyond “A Picture is Worth 1,000 Words.” Incorporating videos into training illustrates complex topics, communicates important information, and links the user to virtually experience unreachable locations. Using video is a powerful tool that allows the user to connect with the content. When a person connects with what they are learning it becomes less of a chore and more of a passion strike by curiosity.
The trick is aligning the appropriate video with the correct content. Adding video to training sounds simple, but the key to classroom transformation is adding video developed with the appropriate style. What exactly is a video style? A video style is a distinct way the content is presented to the viewer using a variety of elements (script, perspective, images, music, etc.).
In our presentation, we focus on examples of videos developed inexpensively, in-house that capture the learner’s attention, allowing them to retain the information. Our examples have been inspired by MTV, Dr. Seuss, and others to deliver content that is presented in a memorable manner. Using tools such as PowerPoint, a GoPro camera, cartoons and virtual field trips, we examine various methods to incorporate attention grabbing techniques and change the way we disseminate information. We show eight different clips recently produced that use technology and situational instruction to allow students to relate to the content.
Coming from an industry of reluctant learners and an audience tired of standard online learning, our end- users are thirsty for something different, rather than something perfect. Listen to how we are changing our methods of teaching to make important information stick and keep learning fun utilizing video micro learning!